First off, I’ve got to give one more shout out to the new “Niños Heroes de México”, the brand new U-17 World Cup Champions.
Galavisión broadcast the games, and it paid off. The game became the #1 sports event across all key demographics for Galavisión – ALL TIME. Other records were broken, making it the largest watched cable broadcast for the Hispanic market (in any language) of 2005.
The fact that the final game was Mexico play Brazil, really created the perfect storm for these record-breaking Hispanic audiences. I can’t help but wonder, when is the rest of the US going to start to pay attention to soccer?
Galavisión article in Spanish
Via / HispanicAd.com