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Posts Tagged ‘ratings

Univision Shows to be included in Neilsen Ratings

12:15 pm By Maegan La Mala · TV| business · Comments Off

21 Dec 2005

Starting next week the television tastes of Latinos who watch Spanish language programming will begin to count, at least if you watch Univision.

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Nielsen Media Research will include in its national ratings shows aired by Univision Communications Inc. Since 1992 a separate and unequal panel of estimation was used for Spanish language television programming. Telemundo, owned by NBC is expected to also be counted in the Nielson ratings. According to the LA Times:

Among the 18-to-34-year-old crowd, Univision frequently would finish second, behind Fox.

Via / LA Times

sofia_vergara_3.jpgMuch to the dismay of men all over the country, Hot Properties, the sitcom featuring (channeling mainsteam media cliche…done) Latin bombshell Sofia Vergara is officially no more beginning in January:

As for HOT PROPERTIES … Sofia Vergara was hot, but the ABC comedy apparently was cold both creatively and with audiences. It’s put on hold, but we know what that means, don’t we.

Read more…

galavision_us.jpgFirst off, I’ve got to give one more shout out to the new “Niños Heroes de México”, the brand new U-17 World Cup Champions.

Galavisión broadcast the games, and it paid off. The game became the #1 sports event across all key demographics for Galavisión – ALL TIME. Other records were broken, making it the largest watched cable broadcast for the Hispanic market (in any language) of 2005.

The fact that the final game was Mexico play Brazil, really created the perfect storm for these record-breaking Hispanic audiences. I can’t help but wonder, when is the rest of the US going to start to pay attention to soccer?

Galavisión article in Spanish

Via / HispanicAd.com


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VivirLatino is a daily publication published by 2 Mujeres Media, dedicated to featuring all the latest politics, culture, entertainment of interest to the diverse and influential Latino and Latina community in the U.S.

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