Here on VivirLatino, there has been much discussion on the racial politics of Latino identity, specifically Afro- Latinos. AfroLatinos are ignored politically in the U.S. culture that sees race as a strict black and white issue. In Latino media, AfroLatinos might as well not exist, unless we are tragic novela figures, maids and farm workers.

A new website attempts to fill in the holes and give voice to AfroLatinos.

Welcome to VidaAfroLatina.com!

Did you know that 95 percent of Africans
brought to the Western Hemisphere during the
slave trade were unloaded in Latin America or
the Caribbean? Only 5 percent were brought to
the United States. The majority of Black
America has always been south of the border.

Today, millions of people in the U.S.
self-identify as both Latino and Black.
And it is estimated that one-third of the
population of Latin America and the
Caribbean—approximately 150 million
people—is of African descent.

Black impact on the economic, political,
spiritual and cultural evolution of every
Latin American country is beyond
quantifiable. Still, Black Latinos are
woefully underrepresented in general market,
Latino and African-American media.

VidaAfroLatina.com has been created to fill that gap.

Welcome to VidaAfroLatina.com, a digital
media publication featuring news and views by
and about Afro-Latinos in the U.S. and
throughout the Americas. You can expect our
writers to explore issues of identity, the
arts, activism and much more. Each week we
will post articles, events and a new video
relevant to Latinos of African descent.
By subscribing to our weekly newsletter, you
will receive regular updates about what’s new
at VidaAfroLatina.com.

In this age of globalization, the time has
come to expand the definition of Black
America beyond the borders of a single
nation. At VidaAfroLatina.com, we embrace the
culture, heritage, beauty and ongoing
contributions of Black Latinos. We hope you
will join the celebration!