Advertisement

Ford Wants a Mexican Fiesta

4:21 pm By Maegan La Mala · Latin America| Money| business| mexico

2 Jun 2008

1976_ford_fiesta.jpgHow many of us have chuckled at the ridiculousness of the name carmaker Ford gave one of its low-end cars — the “Fiesta”? Well that little piece of metal’s name will be a little more authentic, as the car will now be built in Mexico, a change that The Christian Science Monitor calls “a blow for Detroit”:

But for Mexico, Friday’s announcement – which has been heralded as the largest manufacturing investment in the country’s history – is a decisive feat.

President Felipe Calderón called the $3 billion deal a “turning point.”

While the US automaking industry sags – undergoing massive restructuring and downsizing – Mexico’s production has expanded, especially for small, low-cost vehicles. Last year, Mexico produced a record number – over 2 million – and analysts forecast that by the year 2015 production could at least double.

The CSM says that the production of these smaller vehicles could position Mexico as a center for fuel efficient cars, bringing back some of the money lost as manufacturing jobs have moved to China.

Via / Christian Science Monitor

Comments are closed.

Hola!

VivirLatino is a daily publication published by 2 Mujeres Media, dedicated to featuring all the latest politics, culture, entertainment of interest to the diverse and influential Latino and Latina community in the U.S.

About | Advertise with us | Contact | Twitter

  • Maegan La Mala: Well I certainly don't condone an eye for an eye politics and don't think that that kind of "justice [...]
  • Raymond Lee: This is an outrage, again a young gay man attacked and killed and the fact that they where gay or bi [...]
  • adriana: I have been following this too, as my alma mater is one of the colleges that banned the Russell gear [...]
  • Nelson G.: Did Ruben show up? [...]
  • Transgender Day of Remembrance and Latin@s | VivirLatino: [...] America still painted as more transphobic than the good old U.S. of A, all we need to do is lo [...]