Archive for July 28th, 2007
A New New York Latino Newspaper?
10:42 am By Jennifer Woodard Maderazo · New York City|Newspapers · 1 Comment
28 Jul 2007
With ImpreMedia’s buying of Hoy, NYC readers of Spanish language news have two newspapers (the other being el Diario/La Prensa) published by the same people. 24 Horas wants to change all that.
24 Horas promises “trendy design, relevant content and excellence in distribution” the debut edition of 24 Horas is scheduled to appear near me. Why me specifically? Well according to Tricom Media, I am their target market.
“24 Horas is catered to the New Latino. An educated and hard working individual with limited time to read the news and can afford to spend an average of 20 minutes either online or reading the paper in order to be informed or entertained” Said Eddie Cruz, Publisher and Founder of Tricom Media.
So why haven’t I seen it in print yet?
Via / Hispanic PR Wire
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