3:18 pm By Jennifer Woodard Maderazo · Immigration|language · Comments Off
8 Jun 2006
Contrary to the argument that a lot of anti-immigrant people tend to make — that Latino immigrants “don’t want to learn English” — some new data from the Pew Hispanic Center.
Hispanics by a large margin believe that immigrants have to speak English to be a part of American society and even more so that English should be taught to the children of immigrants, according to recent surveys conducted by the Pew Hispanic Center.The endorsement of the English language, both for immigrants and for their children, is strong among all Hispanics regardless of income, party affiliation, fluency in English or how long they have been living in the United States.
2:35 pm By Jennifer Woodard Maderazo · Marketing|Politics|Sports · Comments Off
8 Jun 2006
A group of Democrats are dedicating 2 million big ones to an initiative to get Latinos won over to the party via an ad campaign that will run during the 2006 World Cup, according to AP:
Simon Rosenberg, president of the New Democrat Network, said the group wants to use a “major sport like soccer to brand Democrats for a wider audience.”
The TV ad shows an empty soccer field as an announcer says: “For years now, we’ve been awaiting this moment. Our country is again ready to return to being the great nation that all of us always dreamed of. Get involved. It’s up to you.”
The radio ad will air in 70 markets all over the country.
Personally, while definitely a way to target Latinos en masse, I’m wondering if this campaign will be effective. The World Cup, perhaps more than any other sporting event in the world, is a way to escape, to dream, to imagine and to celebrate the sport as a culture. I think the last thing on people’s minds is the state of the country and how a political party might change that. Caught up in the revelry and emotion, it’s hard to remember that as a nation we’re in crisis.
Thoughts?
Via / Que Pasa
Unless you are living under a rock, you know that the World Cup officially kicks off tommorrow in German. What you might not know is that the Argentine team lost 7-3 to Ivory Coast and was eliminated from the 2006 world football championship. It’s obviously not the Copa Mundial but rather it is a soccer competition taking place in 32 prisons across the province of Buenos Aires in Argentina. The First Inter-prison World Football Championship began last week. According to COA News:
A total of 384 players went through the tough selection process, training and eliminatory matches. Each team adopted the flag of one of the 32 countries taking part in this year’s World Cup. But unlike professional football, the teams are made up of seven players, instead of 11. The games are divided into two 25-minute halves, and the system is simple elimination – which is why Argentina is already out, after the opening match.
VivirLatino is a daily publication published by Mamita Mala Media, dedicated to featuring all the latest politics, culture, entertainment of interest to the diverse Latin@ diaspora.
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