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Archive for September 21st, 2005

Ballet to be saved…by Latinos

2:20 pm By Jennifer Woodard Maderazo · Culture · Comments Off

21 Sep 2005

The Bolshoi Ballet School - Cornell Capa.jpgAccording to an article in The New York Times, it’s not just the reggaeton craze that Latinos are responsible for fomenting these days. American ballet, in a state of oblivion for the past 20 years or so, is beginning to see a revitalization at the hands (feet) of Latino dancers. Many are Cuban, a result of Castro’s long-time funding of the arts and ballet academies in particular, but dancers from all over Latin America are taking American ballet by storm:

“It used to be the Russians,” Kevin McKenzie, the artistic director of American Ballet Theater, said in a phone interview last week. “Now it’s the Latin community.”

Nearly half of the principal dancers at Ballet Theater and at the Boston Ballet are from Latin America or Spain. Four of the 12 foreign dancers at the New York City Ballet are from Latin America or Spain; one is from Puerto Rico. Principal dancers from Latin America and Spain now outnumber those from former Soviet-bloc countries at the Boston Ballet and the Royal Ballet, and are neck and neck at the San Francisco Ballet. At the Washington Ballet almost 20 percent of the dancers are from Latin America or Puerto Rico.

Press “2″ For English

1:52 pm By Maegan La Mala · Telecomm · 1 Comment

21 Sep 2005

movida.gifMovida, a new pre-paid cell phone service for the US targeting the Hispanic community is launching in South Florida this week. Rolling out to most of the nation next month, Movida executive’s say that they are on track to have 150,000 customers by the end of the year.

The Movida website states that “En Movida, el español es nuestro primer idioma.” With rates of 20 cents a minute to anywhere in the US or Puerto Rico, 25 cents to anywhere in Mexico and other “competitive” Latin American rates, Movida has cleared defined their target market.

From the article:

“Hispanics are looking for cultural affinity. Thirty percent of the customers who call our call center in Buenos Aires speak in English, but they still have the affinity with being Hispanic.”

Gilmore Girls: Rory Speaks Spanish

12:11 pm By Maegan La Mala · Bilingualism| TV · Comments Off

21 Sep 2005

gilmore girlsWhile I was watching one of my favorite shows last night, the Gilmore Girls, I realized that while Rory was stumbling through a conversation in Spanish with the maid, Esperanza…there were no subtitles. This was a conversation that must have lasted at least one minute long.

Now it’s possible that they did not subtitle the conversation because it was not important to know what they were saying. But it’s also possible that we are now starting to see more obvious signs of an even more obvious trend.

Is the US getting to the point that it will just be expected thatthe general population has, at the very least, a basic level of Spanish? My opinion: If we’re not there today, we will be soon.

Just Say No (al Reggaeton)?

8:58 am By Maegan La Mala · Music · 1 Comment

21 Sep 2005

reggaeton.jpg I’m not a huge fan of reggaeton. Alot of it sounds the same to me after awhile, alot of it is sexist and I am holding a grudge against the genre because local New York City radio station 105.9 FM , which occasionally played rock en espanish, became la Kalle, an all reggaeton format. Maybe I’m just getting old. I feel like I’m turning into my padres who would shake their heads back in the early days of hip hop and say, “y eso es musica??”

Pero I think that recent online campaigns that have been popping up on the web calling for a ban on reggaeton are taking it a little too far. It disturbs me that Latinos are passing judgment and making huge generalizations of what a reggaeton fan is like. Isn’t that what we call racism when gringos say such things about us? Just to counter with one example, did you know that there are gyms in the New York City area that are using reggaeton in their dance aerobics classes and that the gringas in the gym love moving to la Gasolina as much as the Latinas? Or how about the other day when I heard a group of preschoolers of mixed ethnicities singing reggaeton songs word for word. Are they all uneducated, vulgar, and without a future?

Every generation has its voice and often that voice is expressed through music. Just like hip hop was born from the lower classes of Latinos and African Americans as a way to tell their story from their point of view, reggaeton is serving the same purpose for Latino youth. Reggaeton is like Spanglish, blending histories, cultures and languages. It is something that to many Latinos feels uniquely their own. Maybe the genre could use cutting down talking about chicas with tremendo culo but like any cultural phenomenon, reggaeton is a reflection of the good, the bad and the ugly. Turning our back on a form of expression is tantamount to turning our backs on the youth that listen to it.


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VivirLatino is a daily publication published by 2 Mujeres Media, dedicated to featuring all the latest politics, culture, entertainment of interest to the diverse and influential Latino and Latina community in the U.S.

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